In this ear, video marketing is an essential part of every business. According to Wyzowl statistics, 63% of corporations have started using video content promoting. Out of these, 82% of companies feel video promoting is an integral part of their strategy.
Video is growing speedily and can reach new heights ahead of we predict. This trend is flourished by 83% of companies’ necessary cognitive processes that video selling offers them a real ROI.
Undoubtedly, video marketing is one in all the latest additions to your promotion tool case. You would possibly still have your doubts. Is it precious to think about using videos to promote your business? Do you have enough resources to make and use video content in your marketing?
The answer is simple: affirmative, it’s worthwhile. Not only as a result of everyone’s doing it, however, as a result of video is one in all the foremost versatile and profitable digital marketing tools out there. Here are eight reasons why you must use video marketing immediately.
1: Boosts Conversions and Sales
First of all, Videos will cause you some serious cash. Adding a product video on your site page will increase conversions by 80%. And Treepodia team has declared it positive that video works well no matter the class within which you deploy it.
Video also can lead to sales. According to Studies74% of users who watched an explainer video, a few products afterward bought it. Therefore higher begin crafting your exciting product videos now!
2: Shows Great ROI
To get you even a lot of excited, 83 of companies say that video provides smart come back on investment. Even supposing video production isn’t yet the most straightforward nor most cost-effective task; it pays off big time. Besides, online video editing tools also expensive.
But here, SNAIL MOTION provides you the best solution for that. You can create your brand video free of cost with us. We have added lots of templates; You can download any template you want. And create your video like that within a few mints.
3: Video Marketing Builds Trust
Trust is the basic foundation of sales & conversions. The entire idea of content marketing relies on trust and making long relationships. Stop selling and let the folks come back to you by providing them interesting and useful data.
The video will take it all. Video content is probably going to have interaction with us and ignite emotions. And once we talk about elite people in the audience, YouTubers became the foremost influential social media figure to push your brand. So, if you’re serious concerning content marketing, you want to be serious concerning the video, too.
4: Google Loves Videos
Videos permit you to extend the time spent by visitors on your website. Thus, more prolonged exposure builds trust and signals search engines that your website has sensible content. Moovly provides us whopping statistics: You’re 53 times additional likely show-up 1st on Google if you’ve got a video embedded on your web site. Since Google currently owns YouTube, there has been a significant increase in what quantity videos affect your search engine rank.
Make sure to optimize your videos on Youtube for SEO. Write attention-grabbing titles and descriptions. Add a link back to your web site, products, and services. Provide potential customers the way to take the subsequent steps. And explore the globe of interactive videos, to encourage actions even a lot of.
5: Appeals to Mobile Users
Video and mobile go hand in hand. 90% of customers watch videos on their mobile. From Q3 of 2013, mobile video views have grownup over 233 %. YouTube reports mobile video consumption rises 100 percent per annum. Since people prefer to watch videos on the go, and the variety of smartphone users is growing, your video audience keeps getting larger and larger.
Also, Google tells us that smartphone users are double as possible than TV viewers and 1.4 times a lot of possibilities as desktop viewers to feel a way of non-public affiliation to brands that show video content or ads on their devices.
The growth of mobile video means that brands need to be sensitive to the non-public expertise individuals have on their smartphones.
6: Video Marketing Can Explain Everything
Are you launching a brand new product or a service? Produce a video to point out; however, it works. 98% of users say they’ve watched an explainer video to find out more about a product or service. That’s why 45% of companies who use video marketing said that they need an explainer video on their home page. Of these businesses, 83% said that their homepage explainer video was useful. Our homepage also has an explainer video.
Trying to clarify a tough concept? Produce animated videos. The animation will bring ideas to life that no text or live video will. Besides, boring talking heads don’t seem to be enough any longer to interrupt through the litter. Animated videos are an ideal combination of entertainment, nostalgia, and ease. And that they work. To create your explainer video, go to search and type “explainer video template.” Then Select any template you want. And create your video like that.
7: Video Marketing Engages Even the Laziest Buyers
A video is an excellent tool for learning; however, it’s additionally super simple to consume. Today’s life is just too busy to own time to browse long product descriptions or dig deep into services. The trendy client desires to examine the product in action. Video preference is one of the most necessary driving forces of using video in your content marketing.
Video promoting will capture a broad audience, and it works on several levels. Even the laziest ones. Ensure you target not only the eyes but also to the ears of the potential consumer. Your competitive advantage gets double power!
8: Video Encourages Social Shares
In a social media context, video marketers should keep in mind that people share emotions, not facts. 76% of users say they might share a branded video with their friends if it had been entertaining. Therefore produce fun entertaining videos to encourage social shares. Emotions don’t seem to be specifically ROI; however, social shares will increase traffic to your web site, and you’ll take it from there.